We value your privacy very highly. Please read this Privacy Policy carefully before using the Softmax CRM (the "Application") operated by PrimeSolutions S.A., a(n) Limited Liability Company formed in CDMX, México ("us," "we," "our") as this Privacy Policy contains important information regarding your privacy and how we may use the information we collect about you.

Your access to and use of the Application is conditional upon your acceptance of and compliance with this Privacy Policy. This Privacy Policy applies to everyone, including, but not limited to: visitors, users, and others, who wish to access or use the Application.

By accessing or using the Application, you agree to be bound by this Privacy Policy. If you disagree with any part of the Privacy Policy, then you do not have our permission to access or use the Application.

What Information We Collect, Where We Get This Information, And How We Use This Information

We collect any and all information that you enter on this Application. We collect the following information about you:

Identifying information - Name

Specific piece of information

Name

Where we get this information

Information submitted by the consumer.

How we use this information

Enforcing our Terms of Service;

Performing services;

Processing or fulfilling orders or transactions;

Processing payments;

Providing customer service;

Resolving disputes;

Verifying customer information.

Identifying information - Billing address

Specific piece of information

Billing address

Where we get this information

Information submitted by the consumer;

Social networks;

Tracking pixels;

The observation and recording of activities by the business, such as through the use of cookies.

How we use this information

Analytics;

Debugging to identify and repair errors;

Detecting security incidents;

Enforcing our Terms of Service;

Marketing and advertising;

Participation in surveys and contests;

Performing services;

Processing or fulfilling orders or transactions;

Processing payments;

Protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for such activities;

Providing customer service;

Resolving disputes;

Targeted advertising;

Verifying customer information.

Identifying information - Phone number

Specific piece of information

Phone number

Where we get this information

Information submitted by the consumer;

Social networks;

Tracking pixels;

The observation and recording of activities by the business, such as through the use of cookies.

How we use this information

Analytics;

Debugging to identify and repair errors;

Detecting security incidents;

Enforcing our Terms of Service;

Marketing and advertising;

Participation in surveys and contests;

Performing services;

Processing or fulfilling orders or transactions;

Processing payments;

Protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for such activities;

Providing customer service;

Resolving disputes;

Targeted advertising;

Verifying customer information.

Identifying information - IP address

Specific piece of information

IP address

Where we get this information

Information submitted by the consumer;

Social networks;

Tracking pixels;

The observation and recording of activities by the business, such as through the use of cookies.

How we use this information

Analytics;

Debugging to identify and repair errors;

Detecting security incidents;

Enforcing our Terms of Service;

Marketing and advertising;

Participation in surveys and contests;

Performing services;

Processing or fulfilling orders or transactions;

Processing payments;

Protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for such activities;

Providing customer service;

Resolving disputes;

Targeted advertising;

Verifying customer information.

Identifying information - Email address

Specific piece of information

Email address

Where we get this information

Information submitted by the consumer;

Social networks;

Tracking pixels;

The observation and recording of activities by the business, such as through the use of cookies.

How we use this information

Analytics;

Debugging to identify and repair errors;

Detecting security incidents;

Enforcing our Terms of Service;

Marketing and advertising;

Participation in surveys and contests;

Performing services;

Processing or fulfilling orders or transactions;

Processing payments;

Protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for such activities;

Providing customer service;

Resolving disputes;

Targeted advertising;

Verifying customer information.

Identifying information - Device identifier

Specific piece of information

Device identifier

Where we get this information

Information submitted by the consumer.

How we use this information

Enforcing our Terms of Service;

Performing services;

Processing or fulfilling orders or transactions;

Processing payments;

Protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for such activities;

Verifying customer information.

Financial information - Credit card or debit card number

Specific piece of information

Credit card or debit card number

Where we get this information

Information submitted by the consumer.

How we use this information

Enforcing our Terms of Service;

Processing or fulfilling orders or transactions;

Processing payments;

Protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for such activities;

Providing customer service;

Resolving disputes;

Verifying customer information.

Financial information - Card expiration date

Specific piece of information

Card expiration date

Where we get this information

Information submitted by the consumer.

How we use this information

Enforcing our Terms of Service;

Processing or fulfilling orders or transactions;

Processing payments;

Protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for such activities;

Providing customer service;

Resolving disputes;

Verifying customer information.

Financial information - Card CVV (security code)

Specific piece of information

Card CVV (security code)

Where we get this information

Information submitted by the consumer.

How we use this information

Enforcing our Terms of Service;

Processing or fulfilling orders or transactions;

Processing payments;

Protecting against malicious, deceptive, fraudulent or illegal activity, and prosecuting those responsible for such activities;

Providing customer service;

Resolving disputes;

Verifying customer information.

Internet or other electronic activity - Information regarding your interaction with our website or application

Specific piece of information

Information regarding your interaction with our website or application

Where we get this information

Information submitted by the consumer.

How we use this information

Enforcing our Terms of Service;

Performing services;

Processing or fulfilling orders or transactions;

Processing payments;

Providing customer service;

Resolving disputes;

Verifying customer information.

With Whom We Share Your Personal Information

We share the personal information below with the following third parties for the following reason(s):

Identifying information - Name

Specific piece of personal information shared

Name

Categories of third parties with whom personal information is/was shared

Customer management systems;

Financial transactions processors.

Reason(s) for sharing

To manage our interactions with you;

To prevent or investigate fraud;

To process transactions;

To enforce our Terms of Service.

Identifying information - Billing address

Specific piece of personal information shared

Billing address

Categories of third parties with whom personal information is/was shared

Customer management systems;

Data analytics providers;

Data linking platforms;

Email marketing vendors.

Reason(s) for sharing

To market to you via email;

To manage our interactions with you;

To prevent or investigate fraud;

To process transactions;

To analyze your interactions with us or our website;

To enforce our Terms of Service.

Identifying information - Phone number

Specific piece of personal information shared

Phone number

Categories of third parties with whom personal information is/was shared

Customer management systems;

Data analytics providers;

Data linking platforms;

Email marketing vendors.

Reason(s) for sharing

To market to you via email;

To manage our interactions with you;

To prevent or investigate fraud;

To process transactions;

To analyze your interactions with us or our website;

To enforce our Terms of Service.

Identifying information - IP address

Specific piece of personal information shared

IP address

Categories of third parties with whom personal information is/was shared

Customer management systems;

Data analytics providers;

Data linking platforms;

Email marketing vendors.

Reason(s) for sharing

To market to you via email;

To manage our interactions with you;

To prevent or investigate fraud;

To process transactions;

To analyze your interactions with us or our website;

To enforce our Terms of Service.

Identifying information - Email address

Specific piece of personal information shared

Email address

Categories of third parties with whom personal information is/was shared

Customer management systems;

Data analytics providers;

Data linking platforms;

Email marketing vendors.

Reason(s) for sharing

To market to you via email;

To manage our interactions with you;

To prevent or investigate fraud;

To process transactions;

To analyze your interactions with us or our website;

To enforce our Terms of Service.

Identifying information - Device identifier

Specific piece of personal information shared

Device identifier

Categories of third parties with whom personal information is/was shared

Customer management systems;

Financial transactions processors.

Reason(s) for sharing

To process transactions;

To enforce our Terms of Service;

To manage our interactions with you;

To prevent or investigate fraud.

Financial information - Credit card or debit card number

Specific piece of personal information shared

Credit card or debit card number

Categories of third parties with whom personal information is/was shared

Customer management systems;

Financial transactions processors.

Reason(s) for sharing

To prevent or investigate fraud;

To process transactions;

To enforce our Terms of Service.

Financial information - Card expiration date

Specific piece of personal information shared

Card expiration date

Categories of third parties with whom personal information is/was shared

Customer management systems;

Financial transactions processors.

Reason(s) for sharing

To prevent or investigate fraud;

To process transactions;

To enforce our Terms of Service.

Financial information - Card CVV (security code)

Specific piece of personal information shared

Card CVV (security code)

Categories of third parties with whom personal information is/was shared

Customer management systems;

Financial transactions processors.

Reason(s) for sharing

To prevent or investigate fraud;

To process transactions;

To enforce our Terms of Service.

Internet or other electronic activity - Information regarding your interaction with our website or application

Specific piece of personal information shared

Information regarding your interaction with our website or application

Categories of third parties with whom personal information is/was shared

Customer management systems;

Financial transactions processors.

Reason(s) for sharing

To manage our interactions with you;

To prevent or investigate fraud;

To process transactions;

To enforce our Terms of Service.

How We Protect Your Information

We have implemented the following measures to protect and safeguard your personal information:

Limiting the amount of personal information that we collect to strictly necessary only;

Using ssl or other secure connection technologies when receiving or sending personal information beyond internal networks;

Destroying the personal information that we no longer need;

Having comprehensive security policies and procedures;

Screening all employees with access to personal information;

Training our employees;

Requiring our employees to sign confidentiality agreements;

Encrypting laptops, usbs and other portable media;

Implementing physical security measures.

Sale Of Your Information

We do not sell your personal information.

Cookies

A cookie is a small piece of data sent from a application and stored on your device by your browser. This Application collects cookies and may use cookies for reasons including, but not limited to:

Analyzing our Application traffic;

Analyzing your interactions with advertisements;

Identifying if you are signed in to the Application;

Testing content on the Application;

Storing information about your preferences;

Recognizing when you return to the Application.

Most web browsers automatically accept cookies. However, you can modify your browser settings to decline cookies, if you prefer. This setting may prevent you from taking full advantage of the Application.